Heimtextil Fair, one of the world's most important fairs in the home textile sector, is held in Frankfurt, Germany between January 10-13, 2023. In the fair, in which 79 Denizli companies are exhibitors and Denizli Exporters Association participates for the 7th time with the Turkish Towels brand, the interest in Turkish towels is quite high. Also, more than 100 Denizli companies are visitors in the fair.
Türkiye is the third country with highest number of participants with 313 stands. However, when evaluated in terms of square meters, our country is in the first place.
The fair, during which trends for 2023 are set and professional buyers, designers, stylists, students and press members from various parts of the world are present, showcases technology products and machines as well as home textile products such as towels, bathrobes, bed linens, curtains, upholstery fabrics, wallpaper, and bedspreads.
Hüseyin Memişoğlu, President of Denizli Exporters Association, commenting on the fair, stated that Denizli has been a vital point of trade for thousands of years and made its first export in the textiles sector. He continued with the following:
"Denizli, which takes firm steps into the future thanks to the strength from it's history, is represented at the Heimtextil Fair with a strong participation in 2023.
Denizli has long years of experience in textile exports. Denizli made its first export in the textile sector in ancient times. Taking firm steps towards the future with the strength it takes from its history, Denizli is represented strongly with 79 exhibitors at Heimtextil 2023. This value is a new and significant record for our city in Heimtextil history. This means that 1 out of every 4 exhibitors from Türkiye participating in the fair is from Denizli.
Our city, which is the pioneer of the world home textile industry, blends the latest trends with its sectoral experience and presents them to the taste of the whole world. In this way, Denizli brings a new perspective to home textiles such as innovation, sustainability, environmentalist thinking and technology. As in previous years, we can say that the participants from Denizli are once again the center of attention with their innovative and sustainable products.
Home textiles is the most important sector in Denizli, exporting 3.100 product groups to 185 countries, totaling approximately 5 billion USD per year. 50% of Türkiye's home textile exports exceeding 3 billion dollars are realized from Denizli. Denizli's success in the home textile sector is never a coincidence. 75% of Türkiye's towel exports, 65% of bathrobe exports and 55% of duvet cover exports are made from our city. This valuable data clearly shows that Denizli has a power and importance in the sector. Today, we can see products originating from Denizli in the world's leading corners and the most crowded streets.
As Denizli Exporters Association, we carry out different branding strategies and clustering projects under the name of "Turkish Towels". In the last seven years, we have carried out nearly 70 programs in more than 25 countries in different continents. It is obvious that Denizli home textile sector adds value to people's lives in millions of homes and workplaces from different cultures in six continents of the world. We participate in the most important fairs and prestigious organizations with our "Turkish Towels" brand. We are proud to be everywhere in the world except Antarctica.
We are participating in Heimtextil Fair for the seventh time and we welcome our guests at our stand in Hall 12.0-A10. At our booth, we introduce the designs that ranked in the "DENİB DESIGN 2nd Home and Bathroom Textile Design Competition" and inform our visitors about the home textile sector. On the other hand, we invite fair visitors to our stand for a Turkish coffee break.
Before concluding my words, I wish success to all participants of the Heimtextil 2023 Fair. We know that our member companies will be in the spotlight again and will leave a mark at the fair.
The Heimtextil fair, where more than 70,000 visitors are expected, will end on Friday."